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Geography is a key tool in understanding customers, policies, claims, risk, and assets. GIS provides tools to leverage this geographic component to manage exposure to loss while successfully competing in an increasingly demanding marketplace. Natural hazards, manmade and economic events are inevitable. Location analytics and GIS play an important role in an organization to analyze, plan and manage the risk exposure in their portfolio.

GIS can be useful in many ways for the Insurance Industry.

Costumer Portfolio Management

bullet Monitor and identify accumulation of risks; supporting exposure budgeting.

bullet Improve risk assessment by modeling.

bullet Get more transparency to be able to make risk-adequate decisions.

bullet Risk adequate capital allocation and transparency of resource consumption.

Claims Management

bullet Increase efficiency in loss adjustment (improving claims management).

bullet Outline the extent of damage areas to survey losses.

bullet Detect crime misuse.

bullet Prevent claims and improve cost effectiveness.


Sales and Marketing

bullet Identify market potential.

bullet Target marketing campaigns.

bullet Location Analytics can improve risk analytics by improving the access to geographic information and make the risk selection and underwriting process more efficient.

Download the Brief Solution Docket